Michael Johnson
Digital Sales Strategist & Consultant
With over 15 years of experience in digital sales, I've helped hundreds of companies increase their conversion rates and grow their businesses through effective digital sales strategies.
My approach combines proven sales techniques with cutting-edge digital strategies to create a comprehensive framework that works across various industries and business models.
My Story
My journey in digital sales began in 2010 when I joined a struggling SaaS startup as their fifth sales hire. At the time, the company was struggling to convert leads and grow their customer base. Traditional sales techniques weren't working in the digital environment, and the team was frustrated.
I realized that selling digital products required a different approach than traditional sales. I began experimenting with new strategies specifically designed for digital environments, focusing on building relationships virtually and leveraging digital tools to streamline the sales process.
Within six months, I had doubled my conversion rate and was consistently outperforming the rest of the team. The CEO took notice and asked me to train the other sales representatives. After implementing my strategies across the team, the company's overall conversion rate increased by 35%, leading to rapid growth and eventually a successful acquisition.
Since then, I've worked with hundreds of companies across various industries, helping them adapt their sales strategies for the digital age. I've consulted for Fortune 500 companies, fast-growing startups, and everything in between, always focusing on practical, results-driven approaches.
In 2018, I founded Digital Sales Strategies, a consulting firm dedicated to helping companies optimize their digital sales processes. Through this work, I've refined my methodologies and developed a comprehensive framework for digital sales success.
Now, I'm excited to share everything I've learned through the Digital Sales Mastery course. My goal is to help sales professionals and business owners master the art of digital sales and achieve extraordinary results.
